Coway, maker of home wellness products and appliances, sought to showcase a range of their products at the International Home + Housewares Show. Our solution was to create a booth that felt more like an upscale high-rise apartment rather than a floor exhibit. The sleek and warm space, filled with product demos in a real-life context, encouraged show attendees to enter, explore and linger.
A custom-built showcase with lit shelves and an exposed concrete backdrop played home to Coway’s Air Purifiers.
Reach out to our team today to discuss your brand’s next live event, experiential installation, or trade show display.